艾兰·杰弗里斯,许建

• 1:悉尼科技大学国际研究学院
• 2:迪肯大学传媒与创意艺术学院

摘要(Abstract)：

"名人研究"(celebrity studies)作为一个新兴的跨学科领域,开始于20世纪80年代。该领域涉及了媒体研究、文化研究、社会学、历史学、政治学、人类学等诸多学科。来自不同学科背景的学者主要围绕着"名人是什么""为什么要研究名人"和"名人做了什么及其影响"这三个问题展开研究。当前西方的"名人研究"主要采用文化和媒体研究的路径以及个案研究法,探讨不同类型的名人及其媒介形象、相关文化产品以及媒体、社会活动,在地方、国家以及跨国语境下,对文化、经济、政治以及日常生活产生的影响并形成的不同的"名人文化"现象。2010年国际知名的劳特利奇出版社创办了《名人研究》(Celebrity Studies)期刊,成为全球第一本专门研究名人的学术刊物,并很快成为了"名人研究"的主要学术阵地。相比西方"名人研究"的崛起,对中国名人的研究,无论是在英语学界还是中文学界,近年来虽然在数量上有所增长,但并没有形成一定的研究氛围和学派。本文通过对2010年以来关于中国名人研究学术发表的梳理,发现英语学界和中文学界不同的学术旨趣、选题和方法,并指出未来研究的方向和走向"中国名人研究"(China celebrity studies)的可能性。

关键词(KeyWords)： 名人研究;中国研究;中国名人研究

Abstract:

Keywords:

基金项目(Foundation):

作者(Author): 艾兰·杰弗里斯,许建

DOI: 10.16602/j.gjms.20210036

参考文献(References)：

• 方亭（2013）：名人博客与“粉丝”现象症候研究，《福建师范大学学报（哲学社会科学版）》，第1期，168-172页。
• 郭青、李奋生（2017）：“泛偶像”时代青少年榜样教育的困境与出路，《中国青年社会科学》，第1期，81-87页。
• 克里斯·罗杰克（2002）：《名流：关于名人现象的文化研究》（李立玮、闵楠、张信然译），北京：新世界出版社。（原书：Rojek,C.[2001].Celebrity.London:Reaktion Books．）
• 李涛（2020）：润物无声，以影响讲好中国故事---从李子柒现象看如何利用视觉呈现做好对外传播，《新闻战线》，第1期，73-74页。
• 牛琳（2019）：想象、权力与博弈：好莱坞电影里中国女明星的表演轨迹，《河南社会科学》，第5期，119-124页。
• 裴鸣、吴迪（2014）：英雄人物家庭观念变迁研究---以《人民日报》灾难报道为例，《现代传播（中国传媒大学学报）》，第10期，167-168页。
• 人民网（2020年10月29日）：中国共产党第十九届中央委员会第五次全体会议公报，获取自http：//politics.people.com.cn/n1/2020/1029/c1001-31911511.html。
• 孙文树、杨剑（2018）：中国体育明星媒介形象与代言效果的实验研究，《首都体育学院学报》，第5期，407-413,417页。doi:10.14036/j.cnki.cn11-4513.2018.05.006．
• 陶东风、周宪（编）（2012）：《文化研究（第12辑）》，北京：社会科学文献出版社。
• 谭天、邵泽宇（2018）：网红经济：传播者与内容的连接，《新闻战线》，第9期，98-101页。
• 伍英姿（2011）：冷战与中国当代文学中的“英雄人物”论，《求索》，第10期，224-225,198页。
• 新华社（2016年11月7日）：（受权发布）中华人民共和国电影产业促进法，获取自http：//www.xinhuanet.com//politics/2016-11/07/c_1119867357.htm。
• 新华网（2017年4月20日）：2020年文化产业成国民经济支柱性产业，获取自http：//www.xinhuanet.com//politics/2017-04/20/c_129553482.htm。
• 辛静、叶倩倩（2020）：国际社交媒体平台中国文化跨文化传播的分析与反思---以YouTube李子柒的视频评论为例，《新闻与写作》，第3期，17-23页。
• 燕道成、谈阔霖（2019）：狂欢理论视阈下网红经济与文化的作用机制，《现代传播（中国传媒大学学报）》，第5期，134-139页。
• 杨玲、陶东风（编）（2013）：《名人文化研究读本》，北京：北京大学出版社。
• 易雪媛（2019）：价值多元化视阈下大学生榜样示范教育研究，《学校党建与思想教育》，第5期，88-90页。
• 张红、杨悦（2015）：偶像剧与青少年消费文化关系研究的回顾及展望，《现代传播（中国传媒大学学报）》，第2期，160-162页。
• 张亦梅（2010）：名人广告存在问题及其对策探析，《现代传播（中国传媒大学学报）》，第7期：162-163页。
• 赵畅（2019）：当代青少年偶像崇拜研究，《中国青年社会科学》，第6期，117-122页。
• 中国演出行业协会（2021年2月5日）：《演出行业演艺人员从业自律管理办法》正式发布，获取自http：//www.capa.com.cn/news/showDetail?id=170365。
• Abidin,C.(2018).Internet celebrity:Understanding fame online.Bingley:Emerald Publishing．
• Bennett,J.&Holmes,S.(2010).The“place”of television in celebrity studies.Celebrity Studies,1(1),65-80.doi:10.1080/19392390903519073．
• Bishop,M.&Green,M.(2008).Philanthrocapitalism:How the rich can save the world.New York:Bloomsbury Press．
• Bray,D.&Jeffreys,E.(Eds.)(2016).New mentalities of government in China.Abingdon:Routledge．
• Cai,S.S.(2019).Female celebrities in contemporary Chinese society.Singapore:Palgrave Macmillan.doi:10.1007/978-981-13-5980-4．
• Cai,S.S.(2021).Muzi Mei-Internet celebrity and pioneer of“body writing”.Celebrity Studies,12(2),339-345.doi:10.1080/19392397.2020.1737108．
• China Association of Performing Arts.(February 5,2021).Official release of the“Management Measures for the Self-Discipline of Performers in the Performance Industries”.Retrieved from http：//www.capa.com.cn/news/showDetail?id=170365．
• Coates,J.(2014).Rogue diva flows:Aoi Sola’s reception in the Chinese media and mobile celebrity.Journal of Japanese and Korean Cinema,6(1),89-103.doi:10.1080/17564905.2014.929412．
• Couldry,N.(2015).Why celebrity studies needs social theory (and vice versa).Celebrity Studies,6(3),385-388.doi:10.1080/19392397.2015.1062657．
• Deng,G.S.&Jeffreys,E.(2019).Celebrity philanthropy in China:Reconfiguring government and non-government roles in national development.The China Quarterly,237,217-240.doi:10.1017/S0305741018001364．
• Edwards,L.&Jeffreys,E.(Eds.)(2010).Celebrity in China.Hong Kong:Hong Kong University Press．
• Elliot,A.&Boyd,R.(2018).Celebrity and contemporary culture:A critical analysis of some theoretical accounts.In Elliot,A.(Ed.),Routledge Handbook of Celebrity Studies (pp.3-25).Abingdon:Routledge．
• Gries,P.,Sanders,M.A.,Stroup,D.R.&Cai,H.J.(2015).Hollywood in China:How American popular culture shapes Chinese views of the“beautiful imperialist”-An experimental analysis.The China Quarterly,224,1070-1082.doi:10.1017/S0305741015000831
• Guan,Z.X.(2021).Chinese beauty bloggers:Amateurs,entrepreneurs,and platform labour.Celebrity Studies,12(2),326-332.doi:10.1080/19392397.2020.1737154．
• Guangming Daily.(April 20,2017).The cultural industries will be a pillar industry of the national economy by 2020.Retrieved from http：//www.xinhuanet.com//politics/2017-04/20/c_129553482.htm．
• Guo,Q.&Li,F.S.(2017).Difficulties and solutions in using role models for youth education in the idol era.Journal of China Youth University for Political Sciences,36(1),81-87．
• Han,X.F.(2021).Historicising Wanghong economy:Connecting platforms through Wanghong and Wanghong incubators.Celebrity Studies,12(2),317-325.doi:10.1080/19392397.2020.1737196．
• Hassid,J.&Jeffreys,E.(2015).Doing good or doing nothing?Celebrity,media and philanthropy in China.Third World Quarterly,36(1),75-93.doi:10.1080/01436597.2015.976019．
• Holmes,S.&Redmond,S.(2010).A journal in celebrity studies.Celebrity Studies,1(1),1-10.doi:10.1080/19392390903519016．
• Hood,J.(2015).Peng Liyuan’s humanitarianism:Morality,politics and eyeing the present and past.Celebrity Studies,6(4),414-429.doi:10.1080/19392397.2015.1087207．
• Jeffreys,E.&Edwards,L.(2010).Celebrity/China.In Edwards,L.&Jeffreys,E.(Eds.),Celebrity in China (pp.1-20).Hong Kong:Hong Kong University Press．
• Jeffreys,E.(2011).Zhang Ziyi and China’s celebrity-philanthropy scandals.PORTAL Journal of Multidisciplinary International Studies,8(1),1-21．
• Jeffreys,E.&Wang,S.(2012).Migrant beggars and buskers:China’s have-less celebrities.Critical Asian Studies,44(4),571-596.doi:10.1080/14672715.2012.738542．
• Jeffreys,E.(2015).Celebrity philanthropy in China's mainland.Asian Studies Review,39(4),571-588.doi:10.1080/10357823.2015.1081871．
• Jeffreys,E.&Allatson,P.(Eds.).(2015).Celebrity philanthropy.Bristol:Intellect．
• Jeffreys,E.(2016a).Translocal celebrity activism:Shark-protection campaigns in China's mainland.Environmental Com munication,10(6),763-776.doi:10.1080/17524032.2016.1198822．
• Jeffreys,E.(2016b).Political celebrities and elite politics in contemporary China.China Information,30(1),58-80.doi:10.1177/0920203X15621022．
• Jeffreys,E.&Su,X.Z.(2016).Governing through Lei Feng:A Mao-era role model in reform-era China.In Bray,D.&Jeffreys,E.(Eds.),New Mentalities of Government in China (pp.30-55).Abingdon:Routledge．
• Jeffreys,E.&Xu,J.(2017).Celebrity-inspired,Fan-driven:Doing philanthropy through social media in China's mainland.Asian Studies Review,41(2),244-262.doi:10.1080/10357823.2017.1294145．
• Kapoor,I.(2013).Celebrity humanitarianism:The ideology of global charity.Abingdon:Routledge．
• Kellner,D.(2010).Celebrity diplomacy,spectacle and Barack Obama.Celebrity Studies,1(1),121-123.doi:10.1080/19392390903519156．
• Khamis,S.,Ang,L.&Welling,R.(2017).Self-branding，‘micro-celebrity’and the rise of social media influencers.Celebrity Studies,8(2),191-208.doi:10.1080/19392397.2016.1218292．
• Lau,D.W.S.(2018).Chinese stardom in participatory cyberculture.Edinburgh:Edinburgh University Press．
• Lau,D.W.S.(2021).Reorienting Chinese stars in global polyphonic network:Voice,ethnicity,power.Singapore:Palgrave Macmillan.doi:10.1007/978-981-16-0313-6．
• Leung,V.,Cheng,K.&Tse,T.(2017).Celebrity culture and the entertainment industry in Asia:Use of celebrity and its influence on society,culture and com munication.Chicago:Intellect,Chicago University Press．
• Leung,W.F.(2015).Multimedia stardom in Hong Kong:Image,performance and identity.Abingdon:Routledge．
• Li,M.,Tan,C.K.K.&Yang,Y.T.(2020).Shehui ren:Cultural production and rural youths’use of the Kuaishou video-sharing app in Eastern China.Information,Communication&Society,23(10),1499-1514.doi:10.1080/1369118X.2019.1585469．
• Li,T.(2020).Quiet achiever tells China’s story well through short video:Understanding how to use visual communication to promote China’s external communication through the Li Ziqi phenomenon.Xinwen zhanxian (The Press)1,73-74．
• Liao,S.(2021).Wang Hongfashion culture and the postfeminist time in China.Fashion Theory,25(5),663-685.doi:10.1080/1362704X.2019.1638158．
• Lin,Z.X.(2018).Performance of the body:Chinese female celebrity’s practices of self-governance.Gender,Place&Culture,25(5),775-778.doi:10.1080/0966369X.2018.1461080．
• Luo,J.H.,Huang,Z.Y.&Lin,Z.R.(2017).The appointment of celebrities to corporate boards in China:Sword or shield?.Applied Economics Letters,24(14),1001-1004.doi:10.1080/13504851.2016.1245835．
• Marshall,P.D.(2010).The promotion and presentation of the self:Celebrity as marker of presentational media.Celebrity Studies,1 (1),35-48.doi:10.1080/19392390903519057．
• Niu,L.(2019).Imagination,power and game play:The politics of acting from the Chinese actresses in Hollywood Movie.Henan Social Sciences,(5),119-124．
• Nunn,H.&Biressi,A.(2010）．‘A trust betrayed’:Celebrity and the work of emotion.Celebrity Studies,1(1),49-64.doi:10.1080/19392390903519065．
• Ouyang,Z.,Zhu,X.Q.,Liu,Y.&Cheng,P.(2019).How does firm and board chairman celebrity influence IPO underpricing?Empirical evidence from China.Emerging Markets Finance and Trade,57 (1),285-295.doi:10.1080/1540496X.2019.1689811．
• Pei,M.&Wu,D.(2014).Transformation of family values depicted through representations of heroic figures in crisis reporting in the People’s Daily.Modern Com munication,36(10),167-168．
• Preece,C.(2015).The authentic celebrity brand:Unpacking Ai Weiwei’s celebritised selves.Journal of Marketing Management,31(5-6),616-645.doi:10.1080/0267257X.2014.1000362．
• Pu,H.Z.,Newman,J.I.&Giardina,M.D.(2019).Flying solo:Globalization,neoliberal individualism,and the contested celebrity of Li Na.Communication&Sport,7(1),23-45.doi:10.1177/2167479517739390．
• Redmond,S.&Holmes,S.(2007).Stardom and celebrity:A reader.London:Sage．
• Redmond,S.(2018).Celebrity.London:Routledge．
• Richey,L.A.(2015).Celebrity humanitarianism and North-South relations:Politics,place and power.London:Routledge．
• Rojek,C.(2002).Mingliu:Guanyu mingren xianxiang de wenhua yanjiu (L.Li,N.Min&X.Zhang,Trans).Beijing:Associated Publishing (Original work Rojek,C.[2001].Celebrity.London;Chicago:Reaktion．
• Rojek,C.(2014）．“Big citizen”celanthropy and its discontents.International Journal of Cultural Studies,17(2),127-141.doi:10.1177/1367877913483422．
• Sastre,A.(2014).Hottentot in the age of reality TV:Sexuality,race,and Kim Kardashian’s visible body.Celebrity Studies,5(1-2),123-137.doi:10.1080/19392397.2013.810838．
• Schneider,F.(2017).China’s“Big V”bloggers:How celebrities intervene in digital Sino-Japanese relations.Celebrity Studies,8 (2),331-336.doi:10.1080/19392397.2017.1311616．
• Schultz,C.K.N.(2019).Wang Baoqiang:China’s peasant-soldier celebrity.Celebrity Studies,10(2),285-293.doi:10.1080/19392397.2019.1601429．
• Strafella,G.&Berg,D.(2015).The making of an online celebrity:A critical analysis of Han Han’s blog.China Information,29(3),352-376.doi:10.1177/0920203X15608130．
• Sullivan,J.&Kehoe,S.(2019).Truth,good and beauty:The politics of celebrity in China.The China Quarterly,237,241-256.doi:10.1017/S0305741018001285．
• Sun,W.S.&Yang,J.(2018).An experimental research on the relationship between the media image and endorsement effect of sports stars.Journal of Capital University of Physical Education and Sports,30(5),407-413,417.doi:10.14036/j.cnki.cn11-4513.2018.05.006．
• Tan,T.&Shao,Z.(2018).Wanghong jingji:Chuanbozhe yu neirong de lianjie(Wanghong economy:Connection between communicator and content).Xinwen zhanxian (The Press),17,98-101．
• Tao,D.F.(2011a).From heroes to celebrities.Retrieved from http：//tdfblog.blog.sohu.com/278114743.html．
• Tao,D.F.(2011b).Celebrities,stars and performing artists.Retrieved from http：//blog.sina.com.cn/s/blog_48a348be01017teu.html．
• Tao,D.F.(2011c).Corporate star or celebrity CEO.Retrieved from http：//tdfblog.blog.sohu.com/278114696.html．
• Tao,D.F.&Zhou,X.(Eds.)(2012).Cultural studies:The 12th volume.Beijing:Social Sciences Literature Press．
• Thrall,A.T.,Lollio-Fakhreddine,J.,Berent,J.,Donnelly,L.,Herrin,W.,Pacquette,Z.,Wenglinski,R.&Wyatt,A.(2008).Star power:Celebrity advocacy and the evolution of the public sphere.International Journal of Press/Politics,13(4),362-385.doi:10.1177/1940161208319098．
• Turner,G.(2004).Understanding celebrity.London:Sage．
• Turner,G.(2010).Approaching celebrity studies.Celebrity Studies,1(1),11-20.doi:10.1080/19392390903519024．
• UNICEF People(n.d.).Goodwill ambassadors and advocates.UNICEF.Retrieved from http：//www.unicef.org/people/people_ambassadors.html．
• Wan,T.(2013).Symptoms studies of celebrity blog and fans phenomenon.Journal of Fujian Normal University (Philosophy and Social Sciences Edition),(1),168-172．
• Weidhase,N.(2015）．“Beyoncéfeminism”and the contestation of the black feminist body.Celebrity Studies,6(1),128-131.doi:10.1080/19392397.2015.1005389．
• Weiss,A.(2013）．“Mediated persona”and Hong Kong stars:Negotiating mainland celebrity.Celebrity Studies,4(2),219-232.doi:10.1080/19392397.2013.791044．
• Wheeler,M.(2013).Celebrity politics:Contemporary political com munication.Cambridge:Polity．
• Williamson,M.(2010).Female celebrities and the media:The gendered denigration of the“ordinary”celebrity.Celebrity Studies,1 (1),118-120.doi:10.1080/19392390903519149．
• Woronov,T.E.(2016）．“Model consumers”:Beauty bloggers,everyday experts and governmentality in urban China.In Bray,D.&Jeffreys,E.(Eds.),New Mentalities of Government in China (pp.204-222).Abingdon:Routledge．
• Wu,F.&Choy,C.H.Y.(2018).Frames and framing effects in Chinese online and offline crisis communication:The case study of a celebrity scandal.Chinese Journal of Com munication,11 (3),324-343.doi:10.1080/17544750.2018.1473265．
• Wu,Y.Z.(2011).Cold War and heroic figures in contemporary Chinese literature.Seeker,(10),224-225,198．
• Xin,J.&Ye,Q.Q.(2020).Reflective analysis on the cross-cultural communication of Chinese culture on global social media platforms:Case study of comments on Li Ziqi’s YouTube videos.News and Writing,(3),17-23．
• Xinhua.(November 7,2016).Film Industry Promotion Law of the People’s Republic of China.Retrieved from http：//www.xinhuanet.com//politics/2016-11/07/c_1119867357.htm．
• Xinhua.(October 29,2020).Communiquéof the Fifth Plenary Session of the 19th Central Committee of the Communist Party of China.Retrieved from http：//politics.people.com.cn/n1/2020/1029/c1001-31911511.html．
• Xu,J.&Zhao,X.Y.(2019).Changing platformativity of China’s female Wanghong:From Anni Baobei to Zhang Dayi.In Cai,S.(Ed.),Female Celebrities in Contemporary Chinese Society (pp.127-158).Singapore:Palgrave Macmillan.doi:10.1007/978-981-13-5980-4_7．
• Xu,J.&Yang,L.(2021).Governing entertainment celebrities in China:Practices,policies and politics(2005-2020).Celebrity Studies,12(2),202-218.doi:10.1080/19392397.2021.1912109．
• Xu,J.&Zhang,G.(2021).The rise and fall of the“King of Hanmai”-MCTianyou.Celebrity Studies,12(2),333-338.doi:10.1080/19392397.2020.1783747．
• Xu,M.,Reijnders,S.&Kim,S.(2021）．“Mingren are the respectable ones”:An analysis of everyday engagements with contemporary celebrity culture in China.Celebrity Studies,12(1),84-101.doi:10.1080/19392397.2019.1611461．
• Yan,D.C.&Tan,K.L.(2019).Exploring the economic and cultural mechanisms of Wanghong through carnival theory.Modern Com munication,41(5),134-139．
• Yang,L.&Tao,D.F.(2013).Celebrity studies:A reader.Beijing:Peking University Press．
• Ye,H.&Mo,L.(2014).Research on obscure product placement in Celebrities’Mirco-blogs.Business Studies,(7),156-159．
• Yi,X.Y.(2019).Research on role model education among university students in a pluralistic society.The Party Building and Ideological Education in Schools,(5),88-90．
• Yu,S.Q.(2012).Jet Li:Chinese masculinity and transnational film stardom.Edinburgh:Edinburgh University Press．
• Zhang,H.&Yang,Y.(2015).Review and prospects of studies on the relations between teen dramas and youth consumer culture.Modern Com munication,37(2),160-162．
• Zhang,M.(2021）．“Keep the fantasy within a circle”:Kai Wang and the paradoxical practices of Chinese real person slash fans.Celebrity Studies,12(2),346-351.doi:10.1080/19392397.2020.1765074．
• Zhang,W.Y.(2016).The internet and new social formation in China:Fandom publics in the making.Abingdon:Routledge．
• Zhang,X.,Kloosterman,R.C.&Li,Y.J.(2020）．“Stars”and places:Exploring the spatial organization of media and entertainment industries in China.Journal of Cultural Economy,13(5),626-641.doi:10.1080/17530350.2020.1751677．
• Zhang,Y.M.(2010).Celebrity endorsements in advertising:Problems and solutions.Modern Com munication,(7),162-163．
• Zhao,C.(2019).Research on contemporary youth idol worship.Journal of Chinese Youth Social Science,38(6),117-122．
• Zhao,J.J.(2018).Queer,yet never lesbian:A ten-year look back at the reality TVsinging competition showSuper Voice Girl.Celebrity Studies,9(4),470-486.doi:10.1080/19392397.2018.1508957．
• Zuo,M.L.(2015).Sensing“performance anxiety”:Zhang Ziyi,Tang Wei,and female film stardom in the People’s Republic of China.Celebrity Studies,6(4),519-537.doi:10.1080/19392397.2014.1001416.